Sunday, May 10

CHANEL SI DIOR




Sunt in competitie permanenta pe ambele planuri: moda si frumusete. Sunt printre singurele case de moda care inca mai au un atelier de haute couture, figurile legendare care au creat aceste marci sunt doi dintre creatorii care au marcat moda secolului XX si, cel putin in Franta, parfumurile lor isi disputa locurile in Top 10.

De neinvins pare Chanel 5, care in ciuda faptului ca la "blind" test iese cam de fiecare data pe ultimele locuri, este parfumul cel mai bine vandut din lume. Se explica prin faptul ca Chanel este o marca ce inca ne face puternic sa visam si pentru a atinge macar o particica din ea, cheltuim pe un produs pe care, ni-l permitem mai usor decat un sacou de aceeasi marca.

Dior vine puternic de departe si a reusit sa creeze povesti de succes precum J'adore sau Poison.

Ambele marci investesc enorm in a face publicitate parfumurilor si produselor de machiaj si cosmetica. De curand stirea ca Alain Delon va fi imaginea Dior Eau Sauvage m-a lasat muta, cred ca o alegere mai buna nu se putea face. Atentie: un Alain Delon tanar, de o frumusete ce-ti taie rasuflarea. Apoi, Chanel tocmai si-a lansat noul spot pentru Chanel 5: cu o investitie enorma, trecuta sub tacere de fiecare data, si neaparat cu o actrita celebra. Filmul are imagini frumoase insa nu ma emotioneaza asa cum a facut-o cel cu Nicole Kidman...care mie chiar mi-a placut. Cel mai mult in noul spot imi place muzica, cred ca pot recunoaste vocea lui Billie Holiday dintr-o mie, apoi orasul....Istanbul is one of my favourite. Anul acesta Audrey Toutou este cea care incarneaza femeia Chanel si alegerea nu e nici ea rea, avand in vedere ca aceeasi actrita joaca rolul lui Coco Chanel, in filmul ce va avea premiera la Bucuresti in cadrul Pasarela. Va sfatuiesc sa-l vedeti si veti intelege mai bine ce insemna pentru noi femeile, schimbarile pe care le-a adus Chanel in vestimentatie. Apoi daca mai aveti intrebari, nu ezitati.
reclama Chanel no 5 cu Audrey Toutou: http://www.youtube.com/watch?v=6ljQDJ4EILc
Spuneti-mi care va place mai mult....
(english version)
They are in permanent competition with each other on both plans: fashion and beauty. They are among the few fashion houses that still have a haute couture workshop. The legendary personalities who created these two brands are the two fashion designers who left their imprint on the XX century fashion. In France, their perfumes are struggling to be among the Top 10.

Chanel 5 seems to be unbeatable and is the best sold perfume in the world, althogh it gets almost always the lowest scores during the « blind » tests. This thing can be explained by the fact that Chanel is a brand which makes us dream and, to touch even a small part of it, we are buying a product that is more accessible to us than a Chanel coat.

Dior has come a long way and succeeded to create success stories such as J'adore or Poison.

Both brands invest a lot in advertising their perfumes, beauty and makeup products. The news that Alain Delon is going to be the image of Dior Eau Sauvage left me speechless. I think they made the best choice possible. Please mind: it is the young Alain Delon, whose beauty takes your breath away. And next, Chanel has launched their new video for Chanel 5: with a huge investment, which was kept silent as always and, casting a famous actrice. The film has beautiful images but it does not touch me as much as the one with Nicole Kidman... that I really liked. In the new film I like most of all the music – I think I could recognize the voice of Billie Holiday out of one thousand voices – and also the city of Istanbul, which is one of my favourite. This is Audrey Tautou who incarnates the new Chanel woman, which is not a bad choice eitheir since she has interpreted the role of Coco Chanel in the movie that will have a first public performance in Bucarest during the Pasarela event. I recommend you watch this movie to better understand what was the role of Coco Chanel in changing the way women dress. And if you have some questions, don't hesitate to ask.
The Chanel no 5 film with Audrey Tautou:
http://www.youtube.com/watch?v=6ljQDJ4EILc
Advertising Chanel no 5 with Nicole Kidman:
http://www.youtube.com/watch?v=nfoMbir_Qd4&feature=related
Tell me which one you prefer....

2 comments:

Anonymous said...

Ehh... puiut, pe Audrey o cheama TAUTOU, ca "toutou" înseamna cutu-cutu. Si îmi place mai mult spotul cu ea decât chestia aia fara suflet cu Kidman.


(si zi asa, te-a lasat muta alendelonu, ca pe mamele noastre...? Nici macar nu e grizonat! :-))

(tot Raluca)

Svetlana said...

Prefer filmul cu Audrey Tatou... Ai dreptate Istanbulul ne invaluie intr-o atmosfera de vis, de poveste - au facut bine sa-l aleaga pentru acest filmulet, iar Orient Express-ul... genial!!! Filmezi o scena in Orient Express si apoi Istanbulul sub o lumina magica si spectatorul e al tau ;-) E adevarat ca Chanel no 5 e un mit - cred ca fiecare femeie si-l doreste la un anumit moment - te face sa visezi... eu am cedat tentatiei acum cateva luni -versiunii sale moderne insa (Eau Première) - si aici au avut dreptate sa ofere "fiicelor" intr-o versiune improspatata ceea ce mamele si bunicile lor au purtat :-) Personal, ma bucur ca Chanel si-a schimbat ambasadoarea... chiar daca Audrey Tatou nu e actrita mea franceza preferata, o prefer lui Nicole Kidman (pe care am admirat-o mult la inceputul carierei sale, dar care m-a dezamagit atunci cand si-a "fabricat" fata (nasul)... dar aceasta e o alta tema).

Astept cu nerabdare sa vad cum a reusit A. Tatou sa intre in pielea lui Coco Chanel (criticile spun ca a reusit bine)... ma face sa ma gandesc la reincarnarea lui M. Cotillard in Edith Piaf - film care m-a emotionat mult... Curios faptul ca Marion Cotillard e ambasadoarea Dior in prezent... o coincidenta ? Probabil ;-)

Multumesc Flori pentru link - am "calatorit" pentru o clipa la Istanbul, si mi-am imaginat un alt timp, in care oamenii aveau timp sa faca o lunga calatorie in tren ;-)

PS: Imi place noua interfata a blogului

Bravo Flori!

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